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The Personal Touch With Custom Greeting Cards

There will always be a place for the personal touch of custom greeting cards as I’m sure you will agree. E-cards have there place but its the personal touch of a physical card that says something that words can even describe.

You may actually make customized greeting cards yourself for friends and loved ones, I just finished making my engagement invitations with my beautiful bride-to-be, Lauren. We have had so many great comments on how beautiful our invitations and are really glad now that we didn’t go down the e-card path or just buy generic off the shelf invitations.

I did get […]

How To Prepare For A Craft Fair

One thing you can do when you start a greeting card business is to market your business as well as sell greeting cards is to have a booth at craft shows and fairs.

Craft fairs are a fun and popular way for people to view your greeting cards and it is a creative outlet for you to use in marketing your product.

The shows often have a variety of booth sizes and types, which you can use to create an “atmosphere” for your potential customers. You can use this to create an environment that is similar to your physical storefront, create displays […]

Fastest Way To Sell Your Greeting Cards

The quickest ways to start selling your greeting cards is to go to a craft fair, hold an open house, rent a kiosk or build a website.

However, one single method may not get you going as quickly as using more than one method at the same time.

Craft Fairs or Trade Shows

A craft fair or trade show is a good way for you to get started selling your greeting cards because you can schedule to attend the event in advance, prepare your greeting cards you need for the event in advance, and test your knowledge of your target market at the […]

How To Find Customers

How To Find Customers

“If You Focus All of Your Marketing, Selling and Servicing Efforts Exclusively Based on What Your Customers Really Want, You’ll Be Rich! Guaranteed!”

This is one of the most common mistakes made by most home based greeting card businesses and if you simply follow this one secret you will make money. It makes sense when you stop and think about it – give your customer what they want and they will buy it.

With this now firmly in your mind, think about the type of cards you produce and which customer would most likely want to buy the cards. […]

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